Hosted buyer stats
Number of hosted buyers
3,886 from 88 countries
Hosted buyers by country %
Germany 13.5%
United States 10.5%
United Kingdom 9%
Russia 7%
China 4.5%
Italy 4.5%
Brazil 3.5%
Spain 3.5%
France 3%
India 3%
Switzerland 3%
Netherlands 2.5%
Rest of world* 32.5%
*including Argentina, Australia, Azerbaijan, Canada, Colombia, Egypt, Hong Kong, Israel, Malaysia, Mexico, Saudi Arabia, Singapore, South Africa and UAE
Hosted buyers by nature of business
Agency 69%
Corporate 18%
Association 8%
Independent planner 5%
Hosted buyer budgets
Up to $100,000 7%
$100,000-$250,000 10%
$250,000-$500,000 14%
$500,000-$1 million 17%
$1-5 million 27%
$5-10 million 12%
$10 million+ 13%
Trade visitor stats
Number of trade visitors
4,942 from 98 countries
Visitor buyers by country %
Germany 71%
United Kingdom 4.5%
United States 3%
Netherlands 3%
Switzerland 2.5%
France 2%
Italy 1.5%
Turkey 1.5%
Belgium 1%
Czech Republic 1%
Spain 1%
Rest of world 10%
Visitor buyers by nature of business
Corporate 40%
Agency 33%
Association 11%
Independent planner 8%
Other 8%
Visitor buyer budgets
Up to $100,000 12%
$100,000-$250,000 12%
$250,000-$500,000 17%
$500,000-$1 million 22%
$1-5 million 23%
$5-10 million 7%
$10 million+ 7%
Exhibitor stats
Number of exhibiting companies
3,500 from 160+ countries
Hall space taken by region or type
Europe 46.8%
Hotels 12.5%
Asia Pacific 9.9%
Africa & Middle East 9.2%
Latin America 5.6%
Private sector 4.6%
USA, Canada and Caribbean 3.2%
Technology 2.2%
Other 6%
Press stats
206 from 27 countries
